Smartphone accessory revenues at $20 billion in 2012

No matter what smartphone you buy, you are going to need accessories, so it is no wonder that the accessory market is booming.Smartare expected to rn the aftermarket accessory industry $20 billion in 2012. That’s more than half of the $36 billion in total industry revenues.










These s come from ABI Resrch. A recent study revled that smartphone owners spend about $56 on accessories per device, which is almost double the amount of fture phone owners. By 2017, fturephonccessoryrevenues are estimated to decline to $12 billion, while smart accessories should incrse to $38 billion. Yep, it is a good time to be a smartphone accessory maker.

“The incrsing penetration of smart is driving a shift in accessory design toward smart accessories that drive higher levels of consumer interaction, product value, and brand recognition,” says ABI analyst Michael Morgan. “For new market entrants, developing brand recognition is paramount in capturing market share from the incumbents. This is best accomplished by the development of engaging, innovative accessories that extend the value proposition of today’smassmarketaccessories.”